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Service After the Sale: A recent customer’s experience and another great reason to shop local (by Gold Canyon Computer Repair, LLC)

Another example of why shopping local makes sense.I had a customer recently that purchased a laptop the from local big-box retailer ‘the geek something or other’ because their old laptop was too costly to repair. They also purchased a wireless TV adapter that would enable them to wirelessly connect from their laptop to their TV. Seems like a pretty cool feature right? They had a problem with the laptop and since they just purchased the laptop naturally they brought it back to the retailer and they proceeded to inform them that in order to fix the problem it would cost an additional $200+. Remember the laptop is brand new she just purchased it at this big-box retailer. They offered a 2nd option which was a brand new laptop replacement. 

Needless to say they went with the NEW laptop and we were able to get them up and running and connecting wirelessly to their TV. 

THEM: Yet another local customer and business owner went to Staples to enquire about Virus Removal and their charge is $199 (per the customer’s quote 5/4/11).

OUR RATES: Virus Removal ($75):Includes removal of virus, spyware, pop-ups and adware  infecting your computer. Service includes updates to your existing anti-virus and anti-spyware software to keep your system secure. 

So how much is too much? We are confident in what we offer. In fact, we know we will beat the big-box retailers every time by providing the highest level of quality customer service. Our core focus when building a new custom computer (whether home based, small business or single entrepreneur) is with our customer’s future computing needs in mind. We ONLY use top of the line quality parts that we’ve personally tried and tested, from reliable part dealers/sources to build the fastest, most reliable and affordable custom PCs. We know computers are not and should not be easily discarded because it’s so cheap to buy a new PC. Our warranty is simple. Local, one point-of-contact, no hassle. It is truly our goal to make sure our customers are happy with the finished product and to be repeat/returning customers.

OUR MISSION: to create a high quality service experience that keeps them coming back. 

Computer Repairs: Dennis Calderone, Owner/Operator.
Email: dennis@gccrepair.com
Social Media Questions Contact: Stephanie Calderone Email: stephanie@gccrepair.com
Gold Canyon Computer Repair, LLC
www.gccrepair.com
blog: www.goldcanyoncomputerrepair.com

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Community Awareness: ways to get involved with cause-driven projects (by Gold Canyon Computer Repair)

One of my favorite things about social media is meeting new people whether business professional, non-profit and/or local residents. I get exceptionally energized when I learn about projects and initiatives that have a focused cause behind them. A few entries specifically spoke to me since I have a passion for all things local, medical and inspirational so when I learn about local people or events encouraging people about improving health and awareness I am immediately engaged.

Community Awareness: cause-driven projects

I was reading this month’s edition of the ADOBE Gold Canyon Ledger (March 2011)  www.gcledger.com

  • Gold Canyon Pride Volunteers, this local group of ambitious dedicated volunteers from A.D.O.B.E. are working really hard to help keep our community clean. They’re also encouraging businesses to be intentional about their landscaping by honoring establishments with a “Landscape of the Month Award”. This really brings home a sense of pride and is so rewarding. HOW CAN YOU HELP? Volunteers are always needed for all projects and behind-the-scenes clerical activities. Please contact Jill Moritz 480-671-0620 or jill@thepaperworkpro.com
  • March is Colorectal Cancer Awareness Month, I have to disclose that this article really means a lot to me since my mom wrote it. She’s a local Gold Canyon resident & blogger who is choosing to share her colorectal cancer survivor story because early detection can save lives.  It is her desire to advocate for testing and early diagnosis, her blog ministry is all about encouraging cancer survivors and families to help them during their diagnosis and treatment. Also, she’s using her blog, Facebook, Twitter to connect with non-profit organizations and to help bring awareness to organizations that help people in need. HOW CAN YOU HELP? Dee Dee is bringing awareness in honor of Colorectal Cancer Awareness Month to the Osto Group which is a non-profit organization that offers ostomy supplies to patients nationwide for those who do not have medical insurance or their insurance doesn’t cover their supplies.  Please visit the Chat With Dee Dee Blog http://chatwithdeedee.wordpress.com to learn more about this opportunity and other encouraging efforts Dee Dee is advocating on behalf of.
  • Face in the Mirror, non-profit local Scottsdale organization offering After Care for Cancer Patients. The recovery is always the hardest part and this organization is approaching patients, hospitals and clinical with ways to relax; celebrate life and continued ways to care for patients after the diagnosis and treatment. TO LEARN MORE or get involved contact Face in the Mirror 480-443-1344 or 866-410-3223 or www.faceinthemirror.org
  • Annual Healthy, Wealthy and Wise Event in Gold Canyon. Exhilarating, informative health and nutrition focused education and financial event. You won’t want to miss the opportunity to learn from experts and meet other ‘empowered’ Gold Canyon women. Complete EVENT DETAILS visit www.goldcanyonbank.com or contact Debbie Jusko 480-336-5087 djusko@goldcanyonbank.com

I want to encourage you to find a local charity or cause that speaks to you and get involved. You make your online presence more meaningful when you approach it with a cause.

Warm regards,

Stephanie Calderone
Gold Canyon Computer Repair, LLC

http://www.gccrepair.com or http://www.goldcanyoncomputerrepair.com
Dennis@gccrepair.com  (Owner/Operator)
Stephanie@gccrepair.com (Social Media)

5 Valuable Takeaways – Producing Advertising That Works (Feb. 2011 GCBA Meeting)!

Last night at the monthly Gold Canyon Business Association (GCBA) meeting we were very fortunate to have a panel of local advertising representatives speak about advertising methods that can help grow and promote our business.

To be honest with you for the most part I’ve avoided print advertising based on what other local companies have shared (little to no ROI), the cost of advertising is so high for a small home based business and I felt for the most part our customers come from word of mouth referrals.

Last night certainly sparked more of my interest in that now that I’ve been educated a little more about the benefits of local advertising I feel I might just be the right customer.

5 Important Takeaways that stuck with me about advertising:

1. Ray’s Printing: Keep it simple, include a phone number, use a headline that sells and repetition (be visible on a routine basis). When things are slow sometimes you should advertise more.

2. Stacy at Today’s Publications: Use multiple marketing strategies. Your SEO must reach all angles (website points to social media which points back to your website).  Today’s Publications has donated three months of print advertising to ALL GCBA Members. What a great start!

3. The Independent Newspapers Foothills Publishing, Inc. has been serving advertising needs of AJ/Gold Canyon as the ONLY Hometown Newspaper for the Apache Junction, Gold Canyon, and Peralta & Queen Valley area. Pinal County’s largest circulation newspaper.

4. KRDE 94.1FM shared that they take the time to develop a marketing pitch that makes you stand out. They are running a special for GCBA Members to double air time for $1. They’re also doing a free advertising giveaway which you can enter at their booth at the Lost Dutchman Days Rodeo. They’re certainly creating solutions that can help your business stand out.

5. Lastly I think it’s important to listen to what customers want, watch patterns and add the element of surprise for your customers. So perhaps since I haven’t been advertising in print media this could be the best time to start.

Thanks again to the local marketing representatives that came out to the local GCBA meeting to help educate US (local business owner) about affective advertising methods to reach our ideal customers.

Warm regards,

Stephanie & Dennis Calderone
Gold Canyon Computer Repair, LLC
http://www.gccrepair.com or http://www.goldcanyoncomputerrepair.com
Dennis@gccrepair.com  (Owner/Operator)
Stephanie@gccrepair.com (Social Media)

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HELP DESK TIP: Your mailbox is almost full (By Gold Canyon Computer Repair, LLC)

You may have recently received an Outlook reminder your Mailbox is almost full and is reaching the 2000+ MB capacity. So now what? Let’s look at a few practical and simple steps to increase space in your mailbox.

Grouping Emails

1. KEEP PILE
Creating GROUPS and SUB-FOLDERS within groups is a simple way to clean-up a bulky mail box (inbox, sent, draft folders). I suggest using a naming convention that you will remember and can easily relate to. For example, you might have a number of groups with sub-folders within each group as follows.
• Personal (GROUP FOLDER)
Sub-folders with-in group
o Family
o Friends
o Church
o Organizations

Professional (GROUP FOLDER)
Sub-folders with-in group
o Clients
o Partners
o Organizations

2. MAYBE  (GROUP FOLDER)
These are the e-mails you aren’t sure if you want to save or toss. I suggest you save all of these emails temporarily under one group folder and take your time reviewing to decide whether to keep, delete or save to file and redistribute to appropriate group and/or another source (USB Key, External Hard Drive, Online Source (box.net, dropbox) as time permits. 

You can read in one of our previous posts title CAUTION Basic Rules Before Hitting Send (helpful tips about and links to resources for FREE file, photo and video Sharing tools.)

3. DELETE & EMPTY YOUR DELETED & SENT ITEMS FOLDER
You can choose to do this manually or set-up an automatic rule for deleted & sent items to be emptied automatically.

Mailbox Clean Up

I hope you find these tips helpful.

Warm regards,

Stephanie & Dennis Calderone
Gold Canyon Computer Repair, LLC
http://www.gccrepair.com or http://www.goldcanyoncomputerrepair.com
Dennis@gccrepair.com  (Owner/Operator)
Stephanie@gccrepair.com (Social Media)

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Three Easy Ways for YOU to save money and time with your computer (by Gold Canyon Computer Repair)

1. Backup your data (We offer data backup @  the low cost of $25, or DIY @ box.net 5 GB Free online storage).

 Start saving, three easy waysDon’t wait to pay costly retrieval fees after your hard drive fails and all of your data is lost.

2. Free Web-based apps(Instead of Photoshop try Splashup and Instead of Quicken try Mint.com, Instead of Excel try Zoho Sheet, Instead of Microsoft Word try Zoho Writer. Instead of FrontPage or Dreamweaver try WordPress for blog and website design.)

3. Instead of Buying New try a fresh Windows install and/or upgrade crucial computer components to give
your PC a boost (We offer this service @ $75 flat-rate on labor for fresh Windows install and/or hardware/software install. Parts sold separately).

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Join us at The MountainBrook Village Gold Canyon Business Fair tomorrow Jan. 8, 9am-2pm (Gold Canyon Computer Repair, LLC)

Join us for special offers, giveaways and more.

There are already 50 businesses signed up and they are offering door prizes and incentives for you to buy.  MBV invites you to attend this great event and learn more about the local business owners in our community.  Start your day at the Jazz Coffee Cafe at 8 am.  Local food vendors will be on site.   

We look forward to seeing old friends, customers and meeting lots of new people.

So please stop by our table and introduce yourself.

Warm regards,

Stephanie & Dennis Calderone
Gold Canyon Computer Repair, LLC
http://www.gccrepair.com or http://www.goldcanyoncomputerrepair.com
Dennis@gccrepair.com  (Owner/Operator)
Stephanie@gccrepair.com
(Social Media)

PS: We’re launching a New Service @ MountainBrook Village Gold Canyon Bus Fair tomorrow Jan. 8, 9am-2pm (Gold Canyon Computer Repair, LLC) and we’ll be asking for your input (brief 3 Q survey) about others services we’d like to add to our offerings in the future.

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Time for a Fresh Windows Install 2011 – Give Your Aging PC a Boost! (By Gold Canyon Computer Repair)

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Purchasing a new PC is sometimes expensive, and not always necessary.

Deciding to take inventory of unwanted programs and do a clean install of Windows is a great way to start your New Year with a boost! If your computer is at least 3 years or older and Windows is taking longer and longer to boot up it may be a good time for a fresh install. After time your computer builds up a backlog of debris from software, ads and other unwanted programs and often it’s easier to just start fresh.

But before you do make sure you refer to our Quick checklist before your fresh Windows install. Checklist examples include:

•Listing all items that you are leaving with us (For example: black leather laptop bag, Office 2007 CD, backup hard drive & power adapter).

•The computer administrator account and password available at the time of the visit.

•We recommend you make a copy of all of your important information on the computer (like financial information, photos). We offer this service as an add-on: data back-up service a $25 flat-rate fee will apply for the following: Operating system replace and/or reinstall data backup if you choose to back up your documents to CD/DVD/other media.
-My Documents Folder
-Email accounts, Address Book, Settings and Outlook profiles
-Your browsers Favorites list
-Contents of the Desktop
-Music, photos, videos

•Look at all of the Programs you use and make a list of programs you don’t use and ask us to remove them. This will free up space on your computer. Get rid of clutter in 2011.Click the Start menu, and then click All Programs (or Program Files), to see a list of programs installed on your computer.

IMPORTANT: The customer is responsible for the licensing of any software or operating system that is installed or re-installed on any computer (e.g., operating system (OS) software Windows 2000, Vista, 7 or for example other proprietary softwares added to your machine since purchase games, itunes, graphic programs etc). Note: additional charges apply for required (or optional) parts and/or hardware and software upgrades needed to complete the requested service. Prior approval needed.

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Don’t Be Vulnerable: How to Avoid Hoaxes, Malware and Scams (by Gold Canyon Computer Repair)

Don’t let your guard down. If it sounds strange or unreliable don’t trust it!

Helpful Resources:
Not sure if a website is safe go to AVG ThreatLabs (http://www.avgthreatlabs.com/sitereports).

Snopes (http://www.snopes.com/) is a helpful resource to help identify urban legends, folklore, myths, rumors, and misinformation.

Be wary of the “AVSecuritySuite”. This is a FAKE security client. It’s a clone of other Antispyware Software. See photo below it looks real. The warnings and scan results are there to trick the user into making a purchase of this bogus security client. Don’t be fooled. If your computer is infected with this or another virus give us a call 480-262-9598. Our Virus Removal ($75) & includes free pick-up & delivery for Gold Canyon-AJ areas.

Warning Signs
We’ve all received some of the following emails from family members and/or friends in the past:

  • Missing Child (Urban legend hoax)
  • Dialing #77 on your cell phone to call the highway patrol (Urban legend hoax)
  • Emails starting with ‘This is an actual true story’ (Urban legend hoax)
  • Emails from a friend or family members about Viagra or other Rx (Someone’s hacked their e-mail account. Best action is to pick up the phone and call them their e-mail has been hacked/compromised and they need to contact their Internet Service Provider (ISP) and reset their password).
  • Virus Malware Hoax, Microsoft Security Patch, Conficker, New Gifts for You, Windows warning

Onguard Top 10 Scams

Email Rules

• Don’t open emails having ‘exe’ executable files*; delete them
• Always scan attachments before opening
• Don’t download from the Internet without scanning the files first
• Don’t open emails from unknown senders
• Empty the deleted emails folder immediately after deleting an email having a suspected virus

Report it!
If you think you’re a victim of a scam:

Best wishes, Stephanie & Dennis Calderone
Gold Canyon Computer Repair, LLC
http://www.gccrepair.com/

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Empower yourself! Quick checklist for your next repair service

PREPARING FOR YOUR APPOINTMENT (COMPUTER REPAIR AND SERVICE CHECK-LIST)

 BEFORE THE VISIT (CHECKLIST):  

  • Complete a copy of our on -line symptoms and inventory checklist (web check-in) or complete it with us over the phone (call 480-262-9598).
  • Please provide specific details about the problems your computer may be experiencing. Also indicate approximately when the problems started to happen. The specifics will allow us to recreate the problems and obtain a diagnosis faster. (For example: My computer freezes when getting onto internet or Outlook will not open attachments from anyone or I downloaded a music file now my computer shuts off at random times). 
  • Please list all items that you are leaving with us (For example: black leather laptop bag, Office 2007 CD, backup hard drive & power adapter). Note: Gold Canyon Computer Repair, LLC, is not responsible for any lost items which are not listed in this area.   
  • Please have the computer administrator account and password available at the time of the visit. 
  • We recommend you make a copy of all of your important information on the computer (like financial information, photos). We offer this service as an add-on: data back-up service a $25 flat-rate fee will apply for the following: Operating system replace and/or reinstall data backup if you choose to back up your documents to CD/DVD/other media.
  • Look at all of the Programs you use and make a list of programs you don’t use and ask us to remove them. This will free up space on your computer.
  • The customer is responsible for the licensing of any software or operating system that is installed or re-installed on any computer (e.g., operating system (OS) software Windows 2000, Vista, 7 or Microsoft Office CD). Note: additional charges apply for required (or optional) parts and/or hardware and software upgrades needed to complete the requested service. Prior approval needed.

PAYMENT AND TERMS:
Pick-up and Drop-off services $75 flat-rate (WE COME TO YOU!)
FREE pick-up and delivery for all Gold Canyon-Apache Junction residents and small businesses.  

On-site service fee of $75.00 flat-rate will be charged for the first hour of on-site repair work and $60.00 for each hr after billed in 30 minute increments. Gold Canyon Computer Repair, LLC will come to the client’s location and make the service call during normal business hours 8:00 AM to 5:00 PM. Additional $25.00 fee will apply for service performed outside of normal business hours.

AFTER THE VISIT: Make your next follow-up appointment at the end of your visit.      

  • We recommend maintenance every 6 months. FULL SERVICE PC Tune-up $50: Includes running a series of utilities to clean your machine, quick launch and taskbar cleanup, delete unwanted files/programs, perform disk clean-up, install Windows critical updates, test and verify PC hardware and software functionality and if required, defrag your hard drive. Includes opening your computer tower to blow out and remove dust and pet hair which will optimize airflow and keep computer to be properly cooled.
  • EMPOWER  yourself. Valuable add-on for the home PC User: Gold Canyon Computer Repair, LLC (GCCR) Customer Loyalty Discount Program $35 annual fee (learn more here).

Things you can do to maintain my computer.

  • Conserve Energy – Shut your computer off or put it in sleep mode when
    you’re at work, away from your computer or sleeping. When you set your operating system to automatically fall into sleep mode and eventually hibernate is an easy way to conserve energy.
  • Surge Protectors – if you are using a surge protector you can make adjustments, like turning off the entire surge protector to ensure peripherals don’t draw power when they aren’t in use.

Helpful Tips
• Periodically clean out history and Internet temp folders   • Set the days to keep the History to 1 day • Add frequently visited sites to you favorites folder
Troubleshooting
• Check for loose connections • Check power strip (may have kicked it loose) • Check monitor power button • Check batteries in wireless mouse/keyboard • Shut down program, then reopen • Reboot (CTRL+ALT+DEL) Check connection settings • Check with Internet Service Provider (ISP) (e.g., Mediacom, Qwest, etc) to verify they are not experiencing connectivity/downtime problems.

IMPORTANT: Unless your skilled technician we recommend you Leave Your Registry Alone. The wrong changes can make your computer non-functional. If your computer is locking up, blue screening, become slow & sluggish call us local computer repair specialist 480-262-9598, or send us an e-mail (dennis@gccrepair.com) or schedule an appointment online (web check-in).

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